Christie the creative

Hi there! My name is Christie and I am a passionate small business owner who has worked in the Australian creative industries for over 13 years. Making beautiful, niche businesses is my super power!

I have a diverse background, having studied a Bachelor of Exercise and Masters of Physiotherapy and I worked in this field for 16 years in both Australia and Canada.  My first career provided me with the opportunity to develop excellent analytical, interpersonal, and oral and written communication skills that I continue to use everyday. However, I am a true creative at heart (!) and have worked in the creative industries now for over 13 years, building my own businesses and the businesses of others.

Do you have a start-up but developing your brand feels overwhelming and you need some help? Does your business need an aesthetic refresh but you’re not even sure where to start? That’s what I am here for! My skills include (but are not limited) to -

  • Boutique Brand Consulting for design driven brands

  • Storytelling

  • Copywriting

  • MC & Events

  • Collaborations

  • Content development - video, product and campaign photography; custom illustrations

  • Styling - product & people

  • Product and range development & planning

  • Website design & development

  • Photoshoot & video production

  • Photoshop editing

  • Development of digital assets through use of Adobe photoshop, In Design and Canva

  • Educational course development

  • Communications

  • Merchandise & Packaging

  • Millinery workshops

  • And lots more!

Whether you’re just starting out or are an established business needing a fresh pair of eyes over a creative project, I am here to help! My experience is predominantly in Fashion having worked on my own accessory label and in collaborations with CAMILLA and VOGUE Australia. I built my own high end headwear label from the ground up and was the first accessory designer accepted in to QUT’s Fashion Business Accelerator program where I was a designer in residence for 3 years. During this time I worked extensively with a reputable Brand and Marketing Coach and went on to write and film an online business and branding course for Hat Academy.

I have shown my collection at Australian Fashion Week and had headwear published in VOGUE, VOGUE Brides, Harpers Bazaar, The Lane and In Style magazines. My career highlights include making a headpiece for Kylie Minogue to wear for her 50th Birthday edition in VOGUE Australia, a co-branded collaboration with respected Australian label CAMILLA which spanned over a year (making headwear for all their Australian stores and David Jones) and making headwear for VOGUE Australia’s runway for VAMFF in 2018. I also had the honour of working with luxury Israeli bridal brand Galia Lahav in 2022 and Australian designer Harriette Gordon on her 2022 bridal campaign. I continue to make luxury headwear for my exclusive stockist AMARE bridal in England, alongside bespoke orders around the world.

In 2024, I self published a Children’s birth education book called “Birth Is Magic”, which draws upon my experience in the creative industries alongside my previous career experience working as a Physiotherapist in both Australia and Canada for 16 years.

I am excited to take on a limited number of creative freelance clients to share my skills and extensive industry knowledge in 2024. Contact me now via the email below, I would love to hear from you!

Christie x

Follow me on Instagram at @christie_the_creative